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Air Max 1 ‘Each One Teach One’. Launch of the Nike x Patta’s 'The Next Wave' Air Max 1 – a celebration of black culture and the power of community and mentorship. The retail execution and campaign visuals needed to launch simultaneously across all 3 Patta stores in London, Milan and Amsterdam.
Concept | Retail | Production | Graphic Design | ©HarrimanSteel2023 @Hotel2023 | Role: Creative Director | Creative: Sylvan Hillebrand